Sunday, February 10, 2008

Sorry Ice Cream, I'm on My Way to Pinkberry

Greg and I have heard a great deal about Pinkberry yogurt from our friends who live or have lived in LA. And then we saw a TV commerical for an American Express card that featured Pinkberry. What's the big deal? It's just frozen yogurt right? Our friends quickly corrected us. Pinkberry is not like other frozen yogurt. It's slightly tart and tastes like yogurt you buy at the grocery store (Dannon or Yoplait), but frozen.

Hmmm...sounds different, but we still didn't quite get it. It has to be something you try. We found a couple of yogurt shops in the Bay Area that served this type of yogurt. It was pretty good, and I'd eat it again.

I was advised that Pinkberry was better and I still really needed to try it. Why was it better? They had more toppings. Their yogurt was thicker/richer/creamier. Interesting. Only one problem.
Their California stores are only located in the LA area. So, we had to wait for the next opportunity we were in LA.

That opportunity happened this past weekend when we visited my brother, sister-in-law and our friend and her new baby. I made a point of telling my brother that we had to go to Pinkberry:


Ed: What do you want to do when you're here?
Me: Go to Pinkberry. Other than that, doesn't matter. We can just play it by ear. But we have to go to Pinkberry.
Ed: (chuckling) Okay, why do you want to go to Pinkberry so badly?
Me: We've heard a lot about it from our friends, and we want to try it.

So we went twice. Once on Saturday and once on Sunday. The store has a very modern feel. The clear green chairs reminded me of yogurt spoons. They had three flavors: plain, green tea and coffee. You get to pick different toppings. Choose from an array of fresh fruit -- mangos, strawberries, kiwi, blueberries, blackberries, raspberries, or bananas -- or mochi, captain crunch, oreos, chocolate chips, etc. Dardy highly recommended the plain yogurt with mochi and captain crunch topping. My brother highly recommended the plain yogurt with fruit toppings.

On Saturday, we ordered a plain yogurt with mango, blueberries and strawberries and shared it. The yogurt was thicker. We really liked the fresh fruit toppings. There was just the right amount of fruit so you got fruit with each bite of yogurt. As we sat eating our yogurt, I noticed that a rather long line had formed out the door.

On Sunday, Greg ordered a plain yogurt with mochi and captain crunch. I ordered a plain yogurt with mangos, blueberries and kiwi. I liked the mochi topping, but wasn't too hot on the captain crunch. If we went back another time, I'd order plain with mochi, blueberries and strawberries.


Turns out there's a Pinkberry theme song, The Pinkberry Remix by Lady Tigra. I heard it when I went to their website. It's kinda catchy, and where I got the title of this post...PIN-KBE-RRY...Pinkberry.

3 comments:

Anonymous said...

Oh, you should've called me. YogurtLand (in SoCal) is similar but MUCH better than Pinkberry. We did both back-to-back (between 2 days) and found that Pinkberry yogurt is 2x the price and has 1/2 the toppings. YogurtLand has probably 12-18 flavors of yogurt on any given day AND you add the toppings yourself, all you want, and you're charged by weight, like $0.30/ounce. It has all the same toppings Pinkberry has, and then some. Also, there's some hoopla about Pinkberry having to change their claim that they serve "yogurt" cuz there's not enough active enzymes that make their frozen desserts fit the FDA definition of "yogurt," but YogurtLand IS true, healthy frozen yogurt.

Anonymous said...

Cindy - Thanks for the tip. We'll have to make another trip down to SoCal to visit YogurtLand. Next time we're there we'll call you!

Anonymous said...

pinkberry is supposed to be coming to palo alto at the stanford shopping center. don't know when it's opening, but it's supposed to be soon.